LBS Market in APAC Region 2015 to grow at a CAGR of 33.20% by 2019

LBS MarketLBS are information services that use real-time geographical data from a mobile device to provide security services, information, and entertainment. LBS applications are predominantly used by government organizations, consumers, and business enterprises. Business enterprises use LBS to increase employee productivity and supply chain efficiency.

LBS provide numerous applications to users such as location-based social media, LBA, navigation and tracking, geotagging, augmented reality, information services, and emergency services. LBS have made the day-to-day life of a consumer easier by providing assistance with a large number of applications with many benefits, at an economical cost.

LBS Market in APAC to grow at a CAGR of 33.20% over the period 2014-2019.

Covered in this Report

The LBS market in APAC can be classified into two major segments based on Usage and Users. On the basis of usage, the market is segmented into two categories: Indoor LBS and Outdoor LBS. On the basis of outdoor LBS services, the market is segmented into four categories: Location-based Search and Advertising, Location-based Tracking, Location-based Navigation, and Location-based Infotainment and Analytics. On the basis of users, the market is segmented into three categories: Individual Consumers, Enterprises, and Government Organizations.

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LBS Market in APAC 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers China, India, and Japan as leading countries; it also covers the LBS Market in APAC landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.

Key Regions

• Japan
• China
• India

Key Vendors

• AdNear
• Google
• Jiepang API
• NavInfo
• TeleNav
• TomTom

Other Prominent Vendors

• Apple
• Bafang
• Baidu
• Bharti Airtel
• Bing
• Clingle (Srividya Tech)
• DbyDx Software
• Dialme 24
• Facebook
• GETIT Infoservices
• Guantu

Market Driver

• Increased Adoption of Location-enabled Devices in APAC
• For a full, detailed list, view our report

Market Challenge

• Lack of Knowledge of LBS among Consumers
• For a full, detailed list, view our report

Market Trend

• Increased Adoption of Location-based Search and Advertising
• For a full, detailed list, view our report

William Mckeown is a qualitative researcher who specializes in technology , moderating and online community management. He combines his experience in forthcoming technology research. He has conducted qualitative research in a variety of industries. These include: ad tracking, consumer packaged goods (CPGs), healthcare, pharmaceutical, food/beverage, alcohol/spirits, B2B, banking, insurance, automotive, apparel, beauty/cosmetics, and mobile technology.

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