Global A2P SMS Market,2014-2020: By Type, Application, segment
Zion Market Research has published a new report titled “A2P SMS Market for Pushed Content Services, Customer Relationship Management Services, Promotional Campaigns, Interactive Services and Other Applications: Global Industry Perspective, Comprehensive Analysis, and Forecast, 2014 – 2020.” According to the report, global demand for A2P SMS market was valued at around USD 55.0 billion in 2014, and is expected to reach USD 70.00 billion in 2020, growing at a CAGR of around 4.0% between 2015 and 2020.
The report covers forecast and analysis for the A2P SMS market on a global and regional level. The study provides historic data of 2014 along with a forecast from 2015 to 2020 based on revenue (USD billion). The study includes drivers and restraints for the A2P SMS market along with the impact they have on the demand over the forecast period. Additionally, the report includes the study of opportunities available in the A2P SMS market on a global level.
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In order to give the users of this report a comprehensive view on the A2P SMS market, we have included a detailed value chain analysis. To understand the competitive landscape in the market, an analysis of Porter’s Five Forces model for the A2P SMS market has also been included. The study encompasses a market attractiveness analysis, wherein application segments are benchmarked based on their market size, growth rate and general attractiveness.
Rapidly growing mobile subscribers across the world is a one of the major driving factors for the global A2P SMS market, especially rapidly growing mobile subscribers in emerging economies such as India, China, etc. Large number of senders and receivers are depending upon A2P SMS for mobile payments, banking, and marketing activities. Additionally, rapidly advancing technology and innovations are also expected to fuel the growth of this industry. However, technological issues and illegal activities are expected to be major concerns for telecom operators during the forecast period.
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The study provides a decisive view on the A2P SMS market by segmenting the market based on applications. All the application segments have been analyzed based on present and future trends and the market is estimated from 2014 to 2020. Key application segmented market covered under this study includes pushed content services, customer relationship management services, promotional campaigns, interactive services and other applications. The regional segmentation includes the current and forecast demand for North America, Europe, Asia Pacific, Latin America and Rest of the World with its further bifurcation into major countries including U.S. Germany, France, UK, China, Japan, India and Brazil. This segmentation includes demand for A2P SMS based on individual applications in all the regions and countries.
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The report also includes detailed profiles of end players such as Syniverse Technologies, LLC, AMD Telecom S.A., FortyTwo Telecom AB, mBlox, Inc., Ogangi Corporation, Silverstreet BV, Tanla Solutions Ltd., Symsoft AB, Angkor Data Communications Group Co. Ltd., and Optimizer International Group, Inc. The detailed description of players includes parameters such as company overview, financial overview, business strategies and recent developments of the company.
This report segments the global A2P SMS market as follows:
A2P SMS Market: Application Segment Analysis
- Pushed content services
- Customer relationship management services
- Promotional campaigns
- Interactive services
A2P SMS Market: Regional Segment Analysis
- North America
- Asia Pacific
- Latin America
- Middle East & Africa
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